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Wednesday, 11 January 2012

Partnership enables Travelodge to expand its distribution reach

Amadeus has announced a distribution deal with Travelodge. This deal enables Travelodge to expand its distribution reach to budget-conscious travellers using the services of travel professionals.

Around 80 per cent of Travelodge hotels are located in major city centres and popular holiday locations. The budget hotel chain is also growing rapidly with plans to operate 70,000 rooms (approximately 1,000 hotels) by 2020.

This distribution agreement will help Travelodge to attract more business travellers to their properties, as rooms for the chain will be integrated into Amadeus Selling Platform and its Hotels Plus booking tool. Travelodge rooms will also be bookable through Amadeus e-Travel Management, the self-booking tool for corporate travellers, as well as being made available to online travel sites and third party developers using Amadeus Web Services.

The 490 Travelodge properties are now available to Amadeus customers. Travelodge has also signed up to the Amadeus Best Available Rate guarantee. No special training is required to book the new content and the data is fully integrated with the Amadeus Passenger Name Record (PNR).

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