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VisitPhoenix.com launches redesigned site; adds custom itinerary builder, Google maps, user reviews, a new mobile site and more
The Greater Phoenix Convention & Visitors Bureau has announced the launch of their redesigned tourism website visitphoenix.com.
The new site now allows users to post ratings and reviews, create customized Google maps and itineraries, integrate trip planning into their social-media lifestyles and access it all on the new mobile site. Among the new tools available at visitphoenix.com is a trip planner function that allows users to create personalized itineraries. Visitors to the site can share their itinerary with friends via e-mail, Facebook, Twitter or other sharing sites. They also can view itinerary items on a customized Google map. The new visitphoenix.com also offers visitors an opportunity to contribute opinions and content. In addition, all the business listings on the site (for hotels, resorts, restaurants, transportation providers, outdoor outfitters and more) permit users to post ratings and reviews. After two years of research conducted by the tourism office showing that visitors are looking for attractions, a calendar of events, restaurants and area maps above other information, the Greater Phoenix CVB commissioned BarkleyREI to design and develop the site using the research results.
The new site also focuses on visual imagery by using photography and videos, mostly from the CVB's new Phoenix Dream Day series. In the series, local "celebrities" such as Chef Mark Tarbell, local fashion designer Angela Johnson and Mayor Phil Gordon, take the viewer through their favourite things to do in the Phoenix area. Visitors to the new website will also find special pages for meeting planners, travel professionals, media and member businesses. m.visitphoenix.com
Accompanying the debut of the redesigned visitphoenix.com is a new mobile website: m.visitphoenix.com. This site is designed to allow user who use BlackBerries, iPhones or other mobile devices access to their personalized itineraries on the go.
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