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September 5, 2008
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Zoom Airlines is bankrupt, and…
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HOLA SUN ADDS NEW HOTEL
Hotel Barlovento has just been added to the Hola Sun lineup. It is a large Spanish-style resort situated on Varadero beach. The property is located just 1 km away from the city centre and 25 kms away from the Varadero airport. A free cabaret show is included for every adult when booking a Hola Sun Varadero all-inclusive package. For more information, contact Hola Sun Holidays.
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Charmaine Pang

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ADDISON SHOWS KICK OFF IN THE WEST
New venues, new seminars make Addison big success in the west
Janice Strong
The Fall Series of Addison Travel Trade Shows kicked off at the Hyatt Regency in Vancouver on Wednesday night, attracting close to 500 industry insiders to network with 120 exhibitors and continued in Abbotsford last night, where 125 agents, filled the aisles at the Abbotsford International Airport to meet with more than 40 exhibitors. “It’s a great start to the Fall series,” said Malcolm MacKillop, general manager of Addison Travel Marketing. “We have a couple of new venues, the Hyatt in Vancouver and the airport in Abbotsford, which worked out very well for us, and we’re pleased to welcome back the pre-show seminars, too. And, tonight in Victoria, the Addison Show is a great way to start the weekend.” [Full text and pictures]


SOMETHING TO 'BELIZE' IN
Belize Tourist Board comes to Canada for first time in 3 years, presents to agents in Montreal and Toronto
Charmaine Pang
Melecia Banks and Karina Cunil, Belize Tourist Board
Yesterday evening at the Courtyard Marriott in downtown Toronto, the Belize Tourist Board (BTB), in partnership with LATA, hosted an information session for the travel trade. Two nights ago, the BTB also made a presentation to the travel trade in Montreal. Several hotel partners also made the trek from Belize, including the Almond Beach Belize, Jaguar Reef Lodge and CHAA Creek. Tour operators, travel agents, the media and other travel partners were present for a short 20-minute presentation from the BTB and its hotel partners.  TRAVELHotNews.com spent some one-on-one time with Marketing Officer Melecia Banks from the BTB, who said this is the first time in three years Belize has travelled to Canada to promote their destination.  With the rising value of the Canadian dollar, Banks said that there has been a significant increase in demand and travel to her destination. [Full text and pictures]


ARGENTINA’S MISSION FOR MISIONES
Maurice Closs and Carlos Enrique Meyer
As part of Argentina Week Sept. 3-7 Argentina National Institute for Tourism Promotion hosts presentation on the province of Misiones
Lisa Raffaele
Yesterday evening at Toronto’s Fairmont Royal York hotel the Argentina National Institute for Tourism Promotion hosted a presentation on Argentina and its Province of Misiones, as part of the Argentina Week festivities held in Niagara Falls from September 3 to 7. Both Carlos Enrique Meyer, State Secretary of Tourism for Argentina and Maurice Closs, Governor of Argentina's Misiones province were on hand to discuss the goal of Argentina Week and how they hope it will impact the Canadian market travelling to Argentina. Also in attendance was Niagara Parks Commission chairman Jim Williams. [Full text and pictures]


TREK GETS NEW PRESIDENT & CEO
Dallyce Macas takes over Trek Holidays
Dallyce Macas announced as new president and CEO of First Choice Adventures Canada Inc.  - Trek Holidays
Colin Stump, Managing Director Adventure Division of TUI Travel PLC has announced the appointment of Dallyce Macas as President  & CEO of First Choice Adventures Canada Inc, their Canadian distributor of adventure holiday products, Trek Holidays, which they acquired in 2006. Dallyce brings to Trek her most recent experience as a member of Carlson Wagonlit’s meeting & event management team, where she was vice president for the North America region with responsibility for both the general management of the company and for the integration of a recent acquisition. [Full text and pictures]


NEW DIRECTOR FOR EGYPT
Nagwa Korashy arrives from Cairo to head Egyptian Tourist Office of Canada
The Egyptian Tourist Office - Canada has a new director, Nagwa Korashy, who arrived directly from Cairo to head the organization, based in Montreal. She replaces Amr Elezabi who was appointed President of the ETA - the National Council of the Egyptian Tourism. Korashy previously held the post of director general of the International Department of Promotion of ETA. Her presence in Canada affirms Egypt’s commitment to English and French-speaking Canadians, and the tourist office’s mission to promote travel to their destination. Past roles Korashy has assumed include tourism specialist team leader of the ETA between 1985 and 1998; she also served as director of the Egyptian Tourist Office in Chicago. From 2003 to 2007, she returned to Egypt to serve as head of Tourism Arabic. [Full text and pictures]


CONQUEST ADDS CARIBBEAN
Conquest introduces Jamaica, Barbados, St. Lucia to “Build Your Own” dynamic packaging program
Barbados
Conquest Vacations continues to expand their popular “Build Your Own” dynamic packaging program with the addition of three new destinations in the Caribbean. Effective immediately, the islands of Jamaica, Barbados and St. Lucia are available for booking. With the addition of these destinations, Conquest continues to expand their route network with Westjet Airlines who will service the islands with non-stop flights from Toronto along with convenient connections from their other gateways across Canada. Conquest will offer a large choice of hotels in each destination along with add-ons and specials features for vacationers to choose from. “We have 55 hotels in Jamaica, 24 in St Lucia and 19 in Barbados with more to come,” said Brent Carnegie, VP Sales and Distribution at Conquest. [Full text and pictures]


ASIA NOW LAUNCHES AGAIN
China, Hong Kong, Korea, Malaysia and Thailand team up to launch 8-week tourism initiative in YUL, YOW, YEG
The ASIA NOW partnership of China National Tourist Office, Hong Kong Tourism Board, Korea Tourism Organization, Tourism Malaysia, and the Tourism Authority of Thailand have announced the upcoming September 8th launch of an 8-week regional initiative in the markets of Montreal, Ottawa and Edmonton utilizing the visitasianow.com website to highlight travel to the five key Asian destinations. Across Canada – ASIA NOW is targeted to promote the five destinations with tour packages of value, diversity and variety.    Potential travellers will be exposed to outdoor billboards of the five ASIA NOW destinations in Ottawa and Montreal.  While in Edmonton, listeners of EZ Rock 104.9 will get a taste of Asia with all media focused on driving traffic to the website. [Full text and pictures]



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TICO’S NEW CAMPAIGN IS RUFF
In a complete brand make-over, the Travel Industry Council of Ontario has created a new advertising campaign. A Border Terrier is part of a total re-branding effort to boost consumer awareness and get consumers to go to the new tico.ca web site. The campaign features Tico the dog lying on the beach and sitting in a suitcase and runs this fall with TV ads on prime time television. It also includes a major web banner ad initiative and complete TTC street car wrap with Tico the dog snorkeling with friends under warm Caribbean waters.
VISIT JAMAICA.COM REVAMPED
The Jamaica Tourist Board recently unveiled a new website design and features. The website will enhance each visitor’s Jamaican experience before they arrive and make trip planning and exploring completely interactive. The site focuses on the country’s attractions, activities and accommodations that range from “ritzy” to “roadside”. The new Visit Jamaica.com will boast other key features including improved functionality, updated content, quicker response time, GPS tracking of favourite spots and Google Maps.
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