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| MORE REASONS TO LOVE NY STATE |
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New York State tourism partners host re-launch of iconic statewide ‘I Love NY’ campaign; hope to attract more Canadians
Charmaine Pang, photos by Lisa Raffaele
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| Maha Eltobgy, Vice President Marketing Strategy Corporate Marketing Division, Empire State Development; Thomas Ranese, Chief Marketing Officer, Empire State Development; Markly A. Wilson, Director International Marketing Division of Tourism, I Love NY | | Yesterday afternoon at the Hilton hotel in downtown Toronto the iconic ‘I Love NY’ tourism campaign re-launched in a big way. The lunch event was strictly for members of the media; yesterday evening, travel agents and tour operators were hosted at a separate event. No less than 43 travel partners representing all regions of New York State were present. The event is the first time that New York State has reached out officially to Canadians as a unified force. Travel partners included members representing various areas of the state, including the Finger Lakes, the Niagara region, the greater Rochester area, the Thousand Islands, New York waterways and more. Read on for the full story.
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| TRAFALGAR EURO & BRITAIN '09 PREVIEW |
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Trafalgar releases Europe and Britain Summer Review
Trafalgar has released its Europe & Britain 2009 Summer Preview brochure, a first for the company, featuring 73 holidays, and giving clients the choice to lock-in guaranteed pricing by booking their 2009 summer vacations early. Cheryl Gregory, President of Trafalgar said, “By releasing a preview brochure, we are enabling clients to take full advantage of our Early Payment Discount of up to 10 per cent by booking 12 months in advance, as well as the opportunity to secure the price of their 2009 holiday. Pay a $500 deposit between June 1, 2008 and September 30, 2008 before the 2009 Europe & Britain brochures are printed, and you will be guaranteed the lowest price. Departure dates to choose from Include: Italy, Ireland, Britain, Spain, Germany and France. Tour options include: Pay a minimum of 12 months prior to departure and save 10 per cent, pay a minimum of 10 months prior to departure and save 7.5 per cent, pay a minimum of 7 months prior to departure and save five per cent and pay a minimum of 4 months prior to departure and save 2.5 per cent.
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| ICELAND PARTNERS COME TO CANADA |
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Iceland trade delegation is ready to do business in Canada
Charmaine Pang, photos by Lisa Raffaele
Yesterday evening at the Sutton Place Hotel in downtown Toronto, a trade delegation of 17 Icelandic tourism partners hosted approximately 70 members of the travel trade. Select travel agents, tour operators and the media enjoyed cocktails while getting to know their Icelandic compatriots. Inbound tour operators, excursion companies, day tour organizers, hoteliers and more had a chance to do business with the Canadian travel trade. Now that Icelandair is flying out of Toronto and Halifax, Iceland (and beyond) is becoming a hot destination for Canadians this summer. Thorleifur Thor Jonsson, Project Manager, Market Development for the Trade Council of Iceland, said the representatives were in Toronto “for the sole purpose of gaining meaningful business with the Canadian public”. Continue reading for more photographs of the event.
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| SUNWING’S FLORIDA 2009 IS READY TO BOOK |
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Take off to Florida in 2009; three new routes from YOW, YUL
Sunwing’s expanded Florida 2009 program is all ready to book. Travellers are planning earlier, especially during school breaks, says Sunwing vice president USA Division Reg Mendes. “Our expanded Florida program is in the system and agents are already booking, especially for peak periods.” The operator has added three new routes for this coming winter: Ottawa and Montreal will both have weekly flights to Orlando starting in December. Montreal will also have twice-weekly service to Ft. Lauderdale. Toronto flights will continue to the same destinations (Orlando, Ft. Lauderdale, Fort Myers and St. Pete/Clearwater), with the added bonus of frequency to Orlando stepped up from four flights a week this past winter to daily service for 2008/09. In total, Sunwing will more than double its capacity from Canada to Orlando over last winter.
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| EARN CASH FOR SALES WITH GOWAY |
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Goway offering agent incentives for selling Holidays of a Lifetime program
Goway is offering agents the opportunity to earn cash for their sales. For all new bookings from June 9, 2008 until July 31, 2008, agents can earn up to $200 per booking ($100 per person) on any Holiday of a Lifetime departures. Qualifying tours include: 22-day Waltzing Matilda (Australia and New Zealand), 15-day Best of Australia, 10-day Best of New Zealand, 18-day Magic of Africa, 18-day Treasures of Africa, 20-day Splendours of China, 20-day Splendours of India and 21-day Splendours of Indochina. Item included in Goway’s Holiday of a Lifetime are: international and domestic airfare (excluding taxes), specially designed themes, dining, a twin share guarantee, sightseeing and first class hotels. Goway’s professional tour guide will meet the group at the North American Gateway and will escort the tour throughout.
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| CANADIANS FLOCK TO JAMAICA THIS WINTER |
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Jamaica celebrates most successful winter for Canadian visitors
The Jamaica Tourist Board announced the most successful winter ever for Canadian visitors with more than 92,000 Canadians visiting between January and March. These first quarter results reflect an increase of 30.6 per cent compared with the same time period in 2007. This year, the destination will see more flights and more gateways from different parts of Canada. Also, new hotels including the Grand Palladium from the Fiesta Hotel Group, RIU Montego Bay and the second phase of Iberostar Rose Hall will be opening. “We are ecstatic about Jamaica’s development in the Canadian market and we hope to entice more Canadians to experience the beauty of Jamaica for themselves,” says Sandra Scott, Regional Director Canada, Jamaica Tourist Board. “With new and expanded hotels and attractions opening, we will have exciting new things for Canadian travellers to experience all year long.”
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| OLE! CIT TOURS ADDS NEW SPAIN/PORTUGAL TOUR |
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| Andalucia, Spain | | Explore Castilla, Portugal and Andalucia with new tour
CIT Tours has added a new tour featuring Spain and Portugal, one of the tour operator’s newest feature destinations. Among several new tours included in this year’s Enchanting Italy & the Best of Europe brochure. The fully escorted 9 day motor coach tour highlights some of Portugal’s and Spain’s most fascinating cities and regions. Departing from Madrid every Sunday until October 26, the tour heads west through Avila and the walled city of Salamanca into Portugal, where it includes visits to Coimbra, the Shrine of Fatima and Lisbon. After exploring the sights and sounds of Lisbon, the journey follows southeast through Portugal’s countryside back into Spain. A full day is dedicated to Andalucía’s capital city, Seville, followed by visits to famous 7 sunny Costa del Sol, historic Granada with its Moorish monuments & palaces, and the Imperial city of Toledo, before coming full circle in Madrid.
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| TRANSAT’S TRAVEL SCRABBLE ENDS SOON |
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Book 15 seats to the UK and win a $350 travel voucher…promo expires June 22, 2008
Transat Holidays would like to remind travel agents that their Travel Scrabble promotion is ending soon. Book 15 seats to the UK and win a $350 travel voucher. The promotion is valid for departures from Toronto, Montreal, Halifax, Fredericton, Ottawa, Edmonton, Calgary and Vancouver to the following UK destinations: Birmingham, Exeter, Gatwick, Heathrow, Manchester, Newcastle, Edinburgh, Glasgow and Belfast. This promotion is valid for bookings made by June 22, 2008 for departures May 1 to October 31, 2008 and is valid for new individual ABC and ITC bookings. Group bookings are not eligible and can not be pooled within agency. One $350 travel voucher will be issued for every 15 seats booked. This travel voucher is valid towards any Transat Holidays/Vacances product.
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